HOME / ABOUT SPONDEO
We help companies grow in new markets
Finnish-Polish, family-owned, hands-on. Founded in Poznań in 2014 to bridge Nordic ambition and Central European opportunity - now supporting 300+ clients across Poland, Finland, and CEE.
FOUNDED
2014
Poznan, Poland
Family-owned
300+
Clients
served
70+
Clients
in 2025
10
Team
members
3
Countries active
ACTIVE PRESENCE IN
WHO WE ARE
Built around international business
Spondeo is a business advisory and executive search company based in Poznań, Poland, supporting international companies in Poland and across Central and Eastern Europe. Our team also helps CEE companies expand into the Finnish market.
We help organizations to enter new markets, build strong local networks, hire key professionals, develop sales activities, and explore and develop business opportunities in the region through practical, hands-on support of the local team.
We work across industries and growth stages - from IT and manufacturing to startups and global corporations. In 2025 alone, we supported more than 70 clients from 6 countries, including 12 publicly listed companies.
Built Around International Business
Business grows faster when strong personal relationships are in place. We work closely with companies, investors, chambers of commerce, embassies, event organizers, and other international partners - helping our clients better understand local business environments and turn strategies into real market activities.
Strong Nordic & CEE Focus
Spondeo operates at the intersection of the Nordic and CEE business environments, supporting projects related to international expansion, cross-border cooperation, and long-term business relationships between markets. Beyond that, we are also actively involved in supporting Finnish culture and selected non-commercial initiatives in Poland, especially in Poznań and Warsaw.
WHAT WE DO
Four service areas
HOW WE WORK
Practical, transparent, flexible
We believe business support should be practical, transparent, and flexible. That means:
01
Direct communication
No account managers in between. You work directly with the people doing the work.
04
Realistic market insight
Non-biased, ground-level perspective on what actually works in Poland and CEE.
02
Hands-on execution
We show up at events, factories, and client meetings - not just slide decks.
05
Long-term relationships
Many clients work with us for years. We grow alongside their market presence.
03
Strong local networks
10 years of relationships across chambers, embassies, and industry organisations.
06
Quick to adapt
When markets shift, we adjust without lengthy processes or unnecessary complexity.
We prefer practical solutions over unnecessary complexity and focus on activities that create measurable business impact instead of high-level jargon.
THE TEAM
International team & local presence
Spondeo is an international team of 10 professionals operating across Poland, Finland, and the Czech Republic. We see ourselves not only as advisors or service providers, but as long-term business partners and friends helping companies and people move forward in new markets.
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CEO & Co-Founder
Tuomas Asunmaa
Tuomas founded Spondeo together with Weronika in 2014, and since that he has helped over 250 companies to do business in Poland and CEE. Tuomas started his journey in Poland in 2005, and has lived in Wroclaw, Warsaw, and now in Poznan since 2015. He likes Polish pragmatism and never stopping dynamics and enjoys making some “funny” observations. In free time he is passionate about music, books, sports, and art and newspapers in a paper format.
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Headhunter & Co-Founder
Weronika Gidel-Asunmaa
Weronika is an HR expert, online recruitment professional with 15+ years of experience. She is passionate to connect Spondeo’s clients’ from a wide range of businesses with top talents. You’ll also meet her in various market entry and consulting projects with a recent focus on sustainable design and circular economy. Weronika loves slow-flow yoga, downhill skiing, Helsinki summers, and frosty winters in Lapland. Proud mother of Maria, lucky wife of Tuomas:)
Senior Business Advisor
Andrzej Wiśniewski
Andrzej joined Spondeo in 2016 with only a general understanding of Finns and Finland. Since then, he has lauded the people of Finland for their moral character, originality, and dry sense of humor. He genuinely enjoys his work, which is frequently related to cross-border business development and market entry projects. He perceives it not only as a way of growth for companies but also as an opportunity for fostering intercultural understanding and cooperation.
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Senior Sales Advisor
Anna Golińczak
Anna joined Spondeo in 2024 as a senior sales advisor. Over 24 years of professional experience in an international environment in various industries in managerial/director positions, with focus on business development and sales, communication and above all intercultural management, the subject of her interests and professional/consulting activities. Constant learner. Especially foreign languages. Her favorite sport is reading, recommending and collecting books (only paper!) and interior design, including the libraries.
Senior Sales Manager
Alan Arent
Alan is a Senior Sales Manager for IT company portfolio in Spondeo. He has extensive experience in driving growth. He has successfully navigated both the Polish and international markets. His diverse background spans from global corporations to dynamic startups, as well as agile software houses. At Spondeo, he leverages this unique blend of corporate structure and startup mindset to connect clients with the right technological solutions. Outside of the business world, he is a passionate sports enthusiast, regularly participating in triathlons. He also loves spending quality time with his wife and two daughters.
Recruiter & Consultant
Piotr Gidel
Piotr joined Spondeo in 2022. He is a graduate of the Department of Law at the University of Wroclaw. Most of his professional career Piotr has worked in broadly understood HR, from recruitment and retention to human resources management - with each and every project closely related to Finnish market. At work always goal-oriented and scrupulous yet not headstrong to the limits. Loves to travel and meet new people. Big fan of Finnish sauna, northern lights and rye chips.
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Market Research & Talent Acquisition
Anna Jędrzejewska
Anna joined Spondeo in June 2021 and works across talent acquisition and market entry projects. Her role involves conducting research, developing creative presentations, and designing graphics for internal and client use. She combines creativity with analytical thinking to turn insights into practical solutions that support consulting initiatives. Curious by nature, she is especially interested in psychology, cultures, languages, and photography.
Talent Sourcer
Tetiana Sen
Tania graduated with a bachelor's degree in English lang. and literature from Ivan Franko Lviv National University. Tania used to volunteer with creative and English language clubs in Lviv Regional Youth Center. She has experience in sourcing & recruiting, market research, compiling newsletters and enjoys learning about social media marketing and web/app design. She assists Spondeo with Talent Acquisition, News, and research. In her free time she likes walks in the nature, doing arts & crafts, and watching documentaries.
Partner for the Czech Market
Joonas, a seasoned business professional situated in Prague, boasts two decades of expertise across several sectors, spanning local and international markets. His career encompasses roles within multinational corporations, as well as contributions to private equity-backed and entrepreneurial ventures.
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Senior Czech Sales Advisor
David Sladovnik
David joined Spondeo in 2025 with a degree in International Marketing and Sales and experience in global marketing and commercial roles. He excels in brand strategy, market execution, and cross-team collaboration. Based in the Czech Republic, he brings a performance-driven mindset and strong partnership skills. Curious and people-oriented, he turns ideas into results. Outside work, he’s a sports enthusiast, hiker, and fan of mountain sunrises, clean design, and good coffee.